The Full Story

We partnered with a leading company in the healthcare industry to transform their commercial analytics across the EMEA region, driving dynamic sales growth. Our mission was to harmonize disparate data sources, overcome ERP system transition challenges, and standardize sales strategies while accommodating local market nuances.

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• Business Goals:

  • Harmonize disparate, localized data sources across the EMEA region into a cohesive analytics framework.

  • Overcome the challenge of integrating diverse data during an ERP system transition.

  • Standardize sales concepts and strategies regionally while accommodating local market nuances.

• Business Impact:

  • Successfully merged over 30+ data sources into AWS S3, creating a unified data lake that served as the foundation for advanced analytics.

  • Empowered 5000+ users with self-service and guided analytics, significantly enhancing data accessibility and data discoverability.

  • Drove regional sales alignment, employing a mix of public market survey data and internal sales metrics to pinpoint high-opportunity areas and optimize sales rep engagements.

• Tools Used:

  • Data Storage: AWS S3, AWS Redshift

  • Data Integration: Talend, AWS Glue

  • Data Visualization: Microsoft Power BI, Qlik Sense

This transformation enabled the company to achieve regional sales alignment, enhance data accessibility, and optimize sales strategies, driving significant improvements in sales performance. Want to see how Datavexa can help your business achieve similar results? Contact us today to learn more!

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